Talk to people: Find people who work for or know about the organization. This could be people you meet at a career fair, family members, neighbors, parents of friends, students who graduated ahead of you, and alumni contacts.
The employer’s website: This is a no-brainer! Look for basic facts, information about mission, culture, values and more. If the website posts jobs and/or the organization invites e-mail from job seekers and/or accepts resumes online, follow the instructions the employer provides.
Internet research: Note sources of information you find and gauge the credibility of those sources.
Call or write the organization and ask for information AFTER you’ve searched for it elsewhere. This is perfectly appropriate to do if you simply cannot find information about the organization through their website, or if the information is not clear. If you have an interview scheduled with an employer, the employer should have already provided information (website, brochures, etc.); if not, by all means, ask for this.
Be careful. If you e-mail with a question the answer to which you could have found online with a little effort, you’ll be perceived negatively as a potential employee (lazy, not smart….). As a potential employee, you want to be perceived as a person who does work, not creates more for someone else.